Tremendous scope; it is now about engaging and we are at the stage where the public is engaging with us. In 2021, "Mahay" collection, broke all records ever made in fashion industry with ever highest sales worldwide. Dont they worry about being plagiarized, as the copycat culture has snowballed in the past decade or so, with the countrys major designers worried about the lack of regulations when it comes to intellectual copyrights. According to rebel TV, Sana Hashwani's Coronavirus was discovered when her test came out positive. "We have great resources, a great CEO, a great fashion head. Here one has to nurture and build teams which understand the brand. You cant make this work alone; its not possible. After performing poorly in her intermediate exams, she saw her dream of becoming an engineer shatter. SM: We dont want to be the face of SANA SAFINAZ. SM: In retrospect I think that had we had business degrees we would have been savvier, although our baby steps toward the bigger picture worked for us. It has a huge filter down effect. Sana has selected women that have aspired against the odds with hardwork and dedication. Working for them has been one of the best decisions I ever made.. While Sadaf feels going through the strenuous process of becoming a doctor was not that difficult, since she came from a family on doctors, getting into a male dominated field was a bit of a challenge. SM: You need to own the design. We get into deep, long, and annoying conversations about post-colonial hang ups. You should just focus on yourself and your work. Sana Safinaz is famous for introducing the traditional eastern designs in most modern and innovative way that make remarkable impression over the fashion industry of the country. When I moved to New York, something about Pakistan kept calling me back. They both broke up in 2020. "I took it very seriously. Also find news, photos and . I also do wall art, pen and ink drawings, and have also done a few low key shows. Cheerful and bubbly by nature, Mehr has the conviction and foresight to look at the bigger picture and after discussion with her partner they decided to go for it. Both women started off in the largely male dominated industry of fashion and retail and sought to a targeted niche market of a largely higher socioeconomic clientele. He is the founder and chairman of Hashoo Group, a conglomerate best known for Pearl-Continental Hotels & Resorts. Then 18 years ago we went into lawn and five years ago we started doing lawn totally on our own. Now we feel we are standing at a precipice and we are scared. Change was something that she used to fear but has learnt that accepting and adopting change is, in fact, healthy. . We are the only premier luxury retailer offering elegant ready-to-wear & fashion fabrics, tastefully printed and embroidered along with avant-garde silhouettes for the modern woman. When you get to this level you have to rely on professionals; there is only so far the two of us can take our vision. March 23, 2020 March 23, . You learn to deal with problems as you go along. She spent some time in Sri Lanka and noticed that they had a ministry for floral decoration. Running a business in Pakistan is a challenge in itself. To a certain extent this is what we are doing with retail. View Sana Hashwani's profile on LinkedIn, the world's largest professional community. Sana Safinaz condemns rumours about CEO testing positive for coronavirus She stopped giving time to herself, stopped reading, listening to music and put a lot of unnecessary restrictions on herself. When the mother works, it reflects in the mindset of her children.. Its not about money, its about usefulness., Bina is all about self-care. KARACHI: In an exclusive interview with . Sana Hashwani has not tested positive for the novel coronavirus, said Pakistani's popular clothing and accessories retailer Sana Safinaz on Monday while condemning the . Its cheaper than lawn, so we will hit another dynamic in the population. And after him, we will pass the baton to another person and we realize that succession plans are a key component of work. But Im not. Achievements taste the sweetest when they are shared with your loved ones, she says with a smile. Sadruddin Hashwani has become the first businessman to receive Pakistan's top civilian award: Nishan-e-Imtiaz. With lawn we could have simply hit the cruise button and stayed there; we would not have gone into retail and been very happy. Text Us @ 9095 (For Residents Of Pakistan Only). If you are the most coveted lawn designer, its natural that everyone wants to have it and the minute the demand is created, someone will meet it. SH: I dont know. With so much misinformation being disseminated via various channels (mainly looking at you, WhatsApp) in light of the Covid-19 pandemic, the latest celebrity to become a victim of false claims is Sana Hashwani of designer duo Sana Safinaz. They have . According to her, hard work and dedication always pay off. It keeps you on your toes every single day. She always wanted to be known for her own work rather than being recognized as the cousin or the sister of someone successful. Life does give you chances, there are several paths. You dont have to be glued to your kids the entire day. We can generate our own electricity, our own water, youre not particularly supported as small businesses, all of us are floundering and working out how to do things for ourselves. Other countries have a proper structure, they have unions and councils. The coronavirus test report of Sana Hashmi and her family members is negative. A: So the brand is very much associated with the two of you? It is evident that self-care is a high priority in her life. I am what I am because of the unrelenting love and tolerance shown towards me by my mother. President of Pakistan Arif Alvi conferred the award upon Hashwani at the Pakistan National Day ceremony on March 23, 2019, at the President's House in Islamabad.[9]. I dont ever want to disappoint them, explains Sehr when talking about her ambitions. It is so liberating. Oskar Schindler (28 April 1908 - 9 Oktober 1974) adalah seorang pengusaha, pengilang yang terkenal menyelamatkan orang Yahudi dari dimasukkan dalam kem-kem tahanan semasa langkah pembunuhan ramai dilakukan Parti Buruh Jerman Sosialis Nasional yang memerintah Jerman dengan mengupah mereka dalam kilang . That is quite unbelievable if you think about the overcrowded marketplace designers stand and compete in today. It is the little things that bring the greatest of joys in life and it is the willpower that knows no obstacles. For example, if there is a bleed on a shirt, customers can return it to one of our stores and if the complaint is legitimate, their money will be refunded. But while striving to make her own mark in the world, she never forgets her responsibility as a mother. For a young girl stepping into the workforce today she has two things to say be positive and own up to your mistakes. She was considering getting a Masters degree but decided to test the waters out here in Pakistan. Theyve broken the glass ceiling, to say the least. Looking back at moments like these, Shagufta feels indebted to her mother for everything she did for her during this time. But 27 years cant all be smooth sailing. SH: It made us a household name. When I did it, that moment gave me power and courage. Sana Hashwani Profiles | Facebook I start very early in the morning to make sure I complete all the tasks I am supposed to for the day which includes giving quality time to my boys. Theyre going to trust Mohsin. A textile designer by qualification and having the experience of working with some of the top fashion houses in Pakistan, Seveen is currently a permanent faculty member at Indus Valley School, Karachi. We are like pit-bulls - we hang in there and push ourselves. Sana Safinaz - Pakistani Fashion Designer Explore Sana-Hashwani profile at Times of India for photos, videos and latest news of Sana-Hashwani. According to an American-business magazine' Forbes, ' 2020 he is 7th richest Pakistani with a net worth of 1.5 billion US dollars. They see we are committed to the brand; that we are moving forward, investing and building the brand. Before Pinterest and the internet, references came from books, museums and other sources. In carving her career path, she does feel bogged down sometimes because of the demands she has to meet as a mother. Elitist, and Impractical and expensive for the average woman. Sadruddin Hashwani is a Pakistani entrepreneur. There are moments of weakness, she admits, when one is on the go all the time, trying to do so many things simultaneously. [1][2], Born in Karachi, Sind Province, British India into a Sindhi Khoja Shia Muslim family. Her field was male dominated but she had faith in her capabilities and knew she was as good, if not better, than her male colleagues. Mehr realized that mistakes happen, and that they didnt have to be as hard on themselves as they were. "Were changing the concept of bridal clothing in Pakistan, were trying to add more stuff to it and weve even started our own couture page for it. Sana has been blessed with incredible support from her family, friends, and husband. She feels that today, everyone is in rat race, trying to beat the rest and are oblivious to their surroundings. Again it was not a big vision; we said lets start this and see where it goes. We are older now but somehow we continue to be the driving force; the disruption comes from us and that makes things interesting because were always looking for the new thing. I do everything I tell everybody else to do. March on, Ladies! If you come up with something this year, you cant do it the next, because the copiers will be doing it, so you have to keep rethinking your way forward. It wouldn't be wrong to call Sana Hashwani and Safinaz Muneer revolutionaries when it comes to their . We saw that no one else was doing designer lawn, so we took it on ourselves and took the brand from X to Y. The field comprised of only a handful of women at that time. Whatever weakness I highlight; workplace pressure, home pressure, kids demands, husbands demands, one thing everyone has to be very clear about, is their goals. Anugerah. It is seldom that people encounter life-changing moments and moments that have the ability to give someone a lot of power and courage. This week, our Ponds Miracle Women mentor is Sana Hashwani, the co-owner of the high end fashion empire Sana Safinaz. Therefore, when the going gets tough, Bina goes for vacations and switches off from her busy life. What went wrong and how can I correct it? The answer for them too might lie in starting the day with yoga to inhale confidence and exhale weaknesses. You take a motif, you merge and change and take ownership of it. SM: Wherever there is a demand, there will be a supply. She doesnt use her phone much and takes a break from social media. Sadruddin Hashwani is a businessperson who founded Hashoo Group Ltd. and who has been the head of 20 different companies. But seeing how Mehr has tackled every challenge thrown her way so far, we are convinced that she is going waltz her way to many bigger successes. When youre younger, little things seem big. ", "Plus, we encourage young designers," Sana adds on. For the best experience on our site, be sure to turn on Javascript in your browser. Sadruddin Hashwani - Pakpedia As far as emotional independence is concerned, she says everybody should be emotionally independent, whether male or female. By 1970s, it had become Pakistan's largest cotton trading company. But it is also crucial to not forget your roles as a parent, as a daughter and as a partner in your efforts to achieve your goal. We have entered the next level with prt and are investing in the product and the brand. Wow, never heard that one before. On 21 November 2020, she got married to the Surat based Maulana Mufti Anas Sayied a few months . Hard work, focus and determination; if you have these 3 things you wont be less than anyone else.Shagufta Hassans two elder siblings were the studious ones while she was amongst the younger ones who never wanted to study. Abroad, when a designer retires, the design house goes and finds the next top designer. Apparel collections include but are not limited to Pret, Diffusion and Bridal Couture lines. I would say that one secret to their success is the fact that they do everything tastefully; women of all ages look at Sana and Safinaz and want to be them. Be proud to be brown! I dont think the government realises the severity of the problem copying is a huge issue; it is an industry wide problem. In fact every day there are moments of weakness. Education matters. Reams upon reams of cloth draped around each model. Sadaf explains how her mother had always set the bar very high for her and that has truly paid and made her who she is. Men dont think they need to take of their skin but its just dirt and must be cleaned up! "Maybe cosmetics, different things from our retail points of view because now we have a network that allows us to do more. ", The News International - Copyright @ 2010-2023, The little prince and the art of perception management, From Pakistan to Jordon, with love from Jimmy Khan. "We need to bring fashion back" - Sana Hashwani For feedback, email aurora@dawn.com, For questions regarding subscription and timely delivery, please contact on the following numbers or visit While managing such large projects in the service sector of Pakistan, Iqraa is also a wife and a mother and knows how to value and nurture relationships. Today we own 14 shops 15 if you include our online retail this in just two and a half years; I dont think anyone has had that spurt. The bridals have excited us in the last two years and were changing things up. However, while going back to your roots brings to you a sense of familiarity and comfort, it has its own challenges. Miracle Woman Sadaf Khans journey shows how, if women stick it out, the hurdles that life throws your way become a thing in the past before they even know it. The foundation of the family business was laid by the senior Mrs.Kazmi, passed down to her daughter Bunto Kazmi, who has now the support of her daughter in law, Sehr, to take the business forward and achieve new heights. That way she wont have to compromise. Linked companies : Jubilee General Insurance Company Limited - Landmark Spinning Industries Limited. Karachista is Pakistan's top news, entertainment, music fashion website. It is not healthy for anyone in any kind of setting to be the one to make the sacrifices while everyone else walks all over you but any relationship is a give and take so sometimes you put yourself first and at other times, your partner, child or a parent. To maintain her own health, she practices yoga and makes sure she cleanses and moisturizes her skin to keep it fresh and young. Prt accounts for only 10% of the market, but what it offers is convenience; it makes the brand accessible and opens up new avenues. Hashwani studied at the University of Karachi and in 1960 founded the Hassan Ali Company along with his brother AHSAN IQBAL YOUSUFZAI. From designing, printing, production, campaign planning and even marketing, it is all done in-house. We have invested heavily in our brand and we have to think where the brand will be when we are not there. Sanas favorite remedy is getting massages, even if she has to call someone home to get it done. So, if I was racist, the impact is massive. A: How did you start? Number of locations. "It does, but you have to rise above it," responds Safinaz. The mall has something for everyone, young or old. I know how to strike the balance between being their teacher and also their friend. SH: Not at all. They respect me a lot., For this young artist, financial independence is of utmost importance. Sana Safinaz - Wikipedia Do they also have a succession plan in place, I ask? Chartered Accountancy was such a challenge for Shagufta. We have always gone into things by telling each other that we could do it, and we made a success of it. These girls hadnt even finished schools, nor could they even write, but due to this government initiative, they went on to become the highest earners in their household. In the general populous there still isnt acceptance. She admits surgery is a difficult field to be in and balancing professional and personal life is not an easy task for a woman who decides to pursue it. In 1985, Hashwani made a successful bid for the majority shares of Pakistan Services Limited, which then owned four Inter-Continental Hotels across Pakistan, the hotels were re-branded as Pearl-Continental Hotels. A: What are the main challenges for fashion as an industry? The statement was published at Sana Safinaz's official Instagram handle. She has watched her children grow and as they all mature and develop their distinctive personalities it makes her proud. I have now decided that the answer to this problem is sleeping less! I felt like quitting at that moment. The fine-line comes when the design is copyrighted or if you use the design of a living artist. Her salon is her second home and a safe zen place for her clients. In fact she entered this field because of her own skin troubles. If, for example I take inspiration from a 15th century Turkish motif I see in a book and then expand or merge it with something else, I have owned it. Her weekends were taken up by jewelry and allocating enough time to it was challenging. But managing to complete her CA despite all the odds was Shaguftas miracle moment. Striking the crucial balance between professional and personal life is also a major struggle for her and she believes that children should be the most important project for any woman since there is no way to go back in time later. We design and run bridal entirely on our own. Financial independence is true power and I recommend it for all women. Salina is required to multitask all the time and maintains to-do lists to take her through the day. After a lot of contemplation, she took the most difficult decision of her life; she moved back to Pakistan and started working with Sana Safinaz. "We came in as two very young girls," smiles Sana, "set up a business and we sort of led the path. That was such a challenge for me, to become something that matches up to the expectations and successes of the rest of the women I am surrounded by, Seveen proclaims. When youre unhappy, put on a nice big smile, tell yourself Im happy and your physiology changes your psychology., The dynamic Salina is a proponent of work-life balance. SM: We are excellent multi-taskers. The duo is all set to launch its first Muzlin collection of the year and their ubiquitous luxury lawn is right around the corner too. But the industry has won accolades and made fashion shine. I consider myself a work in progress. Sanas journey began as a student in New York. Women unnecessarily make themselves go through the guilt of not doing enough. And the dynamic in our company is not just hers and mines but the tons of young people who are incredibly dynamic. March 23, 2020. Sana Safinaz is a Pakistani clothing and accessories retailer based in Karachi, Pakistan. "Weve outgrown different phases. The business of fashion has become tremendously exciting because its highly challenging. Sana-Hashwani: Latest News, Videos and Photos of Sana-Hashwani | Times Even now, patients are doubtful of a female surgeon till they get to know and trust her. We have just entered the prt field and it is a tremendous challenge. Sana-Hashwani News: Latest and Breaking News on Sana-Hashwani. Personally, shes always had the drive to contribute something to the world, and feels everyone else should also. March 24, 2020. Sana Safinaz - Wikiwand Fashion journalists didnt exist; only a couple of magazines carried fashion shoots, today there are hundreds of publications and blogs dedicated to fashion. My miracle moment was when I had both brands, Sana Safinaz and Outhouse Jewelry, collaborate for fashion week. I am what I tell myself I am, so whenever theres a struggle I repeat to myself: I am a strong independent woman, I can do this, I am enough, she says when explaining her mantra of success. Why are you asking a racist, I want to ask her?". In lawn you can take a legal route because theres too much money involved. Looking back, this is the only thing Shagufta would change if she had the chance to create room for herself. sana hashwani corona test | Showbiz Hut SH: The entirely on our own is no longer something to take pride in. However, because of the support of her husband and in laws and the sense of positivity instilled in her by her mother, she snaps out of pessimism very quickly. She was in a relationship with a man named Ismail Khan. SM: In this business PR is very important. The soft spoken and the very beautiful Sadaf believes that in todays fast paced life, it does not make any sense for a woman to be dependent on her male counterpart for monetary support. All you have to do is get a monthly facial and a good face wash. You dont need to be lavish. Sometimes getting it all done is really hard. Especially for girls in this misogynistic society. Sana and Safinaz introduced the concept of lawn as formalwear, introducing chiffon, silk and net dupattas to dress it up. In an industry of veterans that love to ride on the coattails of past laurels, Sana Safinaz are trailblazers. My work brings about so many positive changes in me. Failure has come many times. She is someone who values the lessons life has to teach. I used to be on a call every other night, so Id leave home at 5 am and Id come home the next day at about 2-3 pm. There is stability in our brand because Sana and I have been working consistently and until recently we have been doing this entirely on our own, and with no background in the field - just the love of fashion. After her evening yoga sessions, she spends half an hour in a nice long bubble bath which helps her unwind and rejuvenate. SM: Look at the number of Fashion Weeks taking place every year. Whats with the fair stuff? Complexion should not matter. Despite all her achievements, Shagufta is no stranger to self-doubt. ", "I couldnt sleep for a month," Sana then recalls the many times her lawn campaigns were targeted for being elitist or racist.