Swot Analysis of TATA Motors. Tata Indigo Marina               8. [www.tatamotors.com], Tata large range is based on vey old models expect for the Nano. Tata Nano, 11. Competition from other big automobile giants means reduced market share for Tata Motors, 3. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors. With over 8.5 million Tata branded vehicles plying globally, we offer a wide spectrum of vehicles that are customised for local conditions and meet the highest standards for quality, safety, environment norms and user comfort. Below are the Strengths in the SWOT Analysis of Tata Motors: 1. Tata Magic                            10. Gas companies have a lot of say over the automobile industry so this could be a big threat. This is a huge opportunity for Tata Motors because Nano car is the cheapest car in the market. 15 December 2020. It is an important technique to analyze the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) Tata is facing in its current business environment. Tata Motors Ltd (TATAMOTORS) - Financial and Strategic SWOT Analysis Review - provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. http://en.wikipedia.org/wiki/Mergers_and_acquisitions. Tata Motors says its Nexon EV, has surpassed the 2000 sales milestone after ten months on sale in India. PESTLE Analysis : The PESTLE Analysis for Tata Motors is given below: Political Economical 1. Registered office: Venture House, Cross Street, Arnold, Nottingham, Nottinghamshire, NG5 7PJ. This tighter control of expenses should help the company stay on course in the face of the economic slowdown in some markets. [www.marketingteachers.com/swot/tata_motors_swot.html] Also the labour cost is increasing now. Tata Indica Vista, 5. For the method of investigation I used Internet, Tata Company’s report, some literatures of management. SWOT Analysis is a proven management framework which enables a brand like Tata Motors to benchmark its business & performance as compared to the competitors and industry. This air bus requires the owner to plug the car into a standard electric plug for four hours to fill the air tank. 1. 1. It reported a consolidated net profit of Rs. SWOT analysis is a strategic planning tool that can be used by Tata managers to do a situational analysis of the firm . Tata Motors, which had a 21% stake in Hispano Carrocera S. A., Spain, since 2005, has acquired the remaining 79% shares in Hispano by way of exercise of the existing call option, through mutual agreement with the other share-holder, Investalia S.A, Spain. [www.marketingteachers.com], Tata has bought the Jaguar and Land Rover brands, but it has not any more experience in luxury car segment in its own domestic Indian market. This is a huge threat to Tata Motors because at first they had low competition, but once other car manufactures find out how they invented such a low cost car, and then these companies too will jump on board and design their own line of low cost automobiles. On the other hand, gas company will not want OneCAT to hit the market because there will be no profits to be made off the vehicle. [www.tatamotors.com] It is also the world’s 4th largest manufacture and the 2nd largest bus manufacturer. It has been reviewed & published by the MBA Skool Team. Tata Motors is one of the leading brands in the automobiles sector. [www.tatamotors.com], Tat in English means rubbish and this does not help the brand image of Tata. Published: 1st Jan 1970 in Negative Publicity: In 2015, it was revealed that GM cheated on the level of emission by its trucks for … [ www.tatamotors.com ], The company is newly coming in car manufacturing business whereas the other competitors are already, established for 40, 50 or more years. Weaknesses of Tata Motors Tata Motors is an overall strong company that has found strength and expansion through its parent company, Tata Group, but also through its numerous acquisitions and mergers. It retained the position of India’s 3rd biggest OEM in Nov’20. Tata is taking over or acquiring companies’ car manufacturing in Britain and South Korea. Tata Winger, 9. To make this assignment I put my attention to all angles of Tata Company found the Strength, Weaknesses, Opportunities and Threats. Tata is holding in the market. The complete report for Tata Motors SWOT & PESTLE Analysis is a paid report at 9.52 U.S.D. More than 70,000 employees are present with Tata Motors, 9. Tata Sumo                              2. At present pollution causing vehicles has adverse effects to the environment and is of great concern to everyone. Equally, Tata has market knowledge of these markets from emerging economies. If you need assistance with writing your essay, our professional essay writing service is here to help! This product diversity grants them a competitive advantage over their competitors because they can satisfy more markets and customer needs. One of their goals is to produce an emission friendly car, and in 2000 Tata Motors launched the first compressed natural air bus. They can obtain good international publicity which has an implication on the stock exchange for increasing their share prices. Although the SWOT analysis is widely used as a strategic planning tool, the analysis does have its share of limitations. Today, we’ll study the swot analysis of BMW luxury cars. This innovation gives … Disclaimer: This is an example of a student written essay.Click here for sample essays written by our professional writers. The products and services of the, companies of the Tata Group are exported in more than 120 nations. Study for free with our range of university lectures! [www.tatamotors.com], Tata Motors faces are its inability to meet safety standards. It was the first Indian automobile company to list on the New York Stock Exchange. While studying the Ford SWOT Analysis, the marketing students found that how Ford, a pioneer Motor company used their competitors’ advantages and this automaker company became one of the most innovative vehicle companies in the world.. This tighter control of expenses should help the company stay on course in the face of the economic slowdown in some markets. Tata Motors has a wide & extensive distribution and service network, 3. We've received widespread press coverage since 2003, Your UKEssays purchase is secure and we're rated 4.4/5 on reviews.co.uk. Tata Motors keeps the original management of that company intact. Consumers will wonder how a car manufacturer can be in the market for 10 years and produce the cheapest car out on the market. STRENGTHS High Market Valuation: The market valuation of Tesla has grown very fast in recent years. The Middle East, South, Africa, South Asia, South East Asia and South America. Social Technological 1. TATA was established in 1945. Here are the weaknesses in the Tata Motors SWOT Analysis: 1. It grew a producing few products now. Its market leadership has increased Tata’s international profile hence its stock and shares prices. Other companies are starting to compete for some of this market share. The SWOT analysis of Tata motors shows how the automobile giant has maintained its strength even in a competitive market such as automobiles. 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